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MEET THE FASHION RETAIL SHOP WHERE BEAUTY AND PURPOSE COME TOGETHER


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MEET THE FASHION RETAIL SHOP WHERE BEAUTY AND PURPOSE COME TOGETHER


 

we believe in the PLANET-CHANGING potential of conscious consumerism

We strive to do more with less, which is why many of the pieces you’ll find in store can be worn from day to night or from the office to weekend. To showcase your personal style, we've added trendy, seasonal pieces that can be paired with the classic, long-lasting pieces that will quickly become your favourites! 

Each of our brands has a story. Many of our brands are handmade right here in Canada while others use recycled materials, source organic fabrics or use innovative manufacturing processes. ELLA believes in giving back. We make charitable contributions so that your closet is complete, beautiful, conscious and what you wear feels good in every possible way. 

 
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new to you.


Get inside the closets of your best neighbourhood fashionistas and reclaim their amazing pieces.

Get OUR App

new to you.


Get inside the closets of your best neighbourhood fashionistas and reclaim their amazing pieces.

Get OUR App

Our communities of clothing swapping ladies are actively sharing their closets. Based on geographical communities of women, and friends of friends, you can hunt through your extended community's collective closet, find amazing deals, offload your own things and have a new piece or some new cash on hand faster than a toupee in a hurricane.

Ella's app is an online community of cool, creative girls like yourself. Swapping is super simple. You find a piece you like, you message the seller, you make pickup arrangements. The average item sold gets nabbed in under two days, and it takes about 30 seconds to upload your items for sale. Things happen pretty fast around here. 

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HOW TO DRESS FOR YOUR BODY TYPE


HOW TO DRESS FOR YOUR BODY TYPE


On the blog


On the blog